LOGO DESIGN

LOGO DESIGN AND CORPORATE IDENTITY

The logo is perhaps the most visible and characteristic element of a company’s corporate identity .

Whether we are talking about a logo, an isotype, an isologo or an imagotype , or any ‘logo’ format, it is the tip of the iceberg of your communication strategy, present in all aspects of the corporate identity.

From being present on a pen, t-shirt, coffee mug or any piece of merchandising, to being at the top of your website, present on your social networks and on the entire range of formats and devices that exist today, charge more It makes sense to look for a branding agency or graphic design company that understands how important it is to have a responsive logo that fits any requirement.

Who are you?

Is it memorable?

What are you like?

THE TIP OF THE ICEBERG

Why is it important for your product or service?

Perhaps the short answer is because it attracts attention, speaks to the personality of your product or service, makes a strong first impression and is the basis of your brand’s identity, making it memorable in the minds of your leads or potential buyers, leaving a mark. of what you are and how you offer it and differentiates you in a very visual way from the competition.

The logo is also the first interaction that people have with your product. Vital opportunity to make a strong  first impression , demonstrate that you provide quality service and visually express your purpose. It also manages to communicate the properties of your product or philosophy of your company.

What is it and what can a good logo do for you??

At first glance the logo is a combination of text and images that tells people the name of your small business and creates a visual symbol that represents your vision. 

A good logo is memorable , it can help you stand out from others or position yourself as ‘different’, being able to play with its shapes and colors to make you the ‘elegant’ on the market, or the fast, or the closest, or the cheapest. From the market. Additionally, a logo done correctly and in line with the culture of your buyers can help you foster their loyalty. But how? It has meaning built into it. Because? Because your company’s belief system, core values, purpose, mission and vision is what builds your brand. That’s what people remember and tell their friends.

A good logo design can not only help you project professionalism on the surface, but it also means something deeper.

Let’s be aware that the general public (people) make quick judgments and recognize poor design at first glance, inviting them to discard you. You may not have a second chance to generate a good look since you will not have the opportunity to be omnipresent and describe in words what you have not been able to communicate with your logo at first glance.

Logos have a direct and deeply related symbolic association with people’s memories and emotions.

DO YOU WANT TO KNOW OUR LOGO CREATION PROCESS?

Funnel de la creación y diseño de logotipos en brandesign

THE IMPORTANCE OF CONNECTING FROM THE FIRST MOMENT

Let’s take a quick look at Nike, for example. The swoosh is just a swoosh. But, the connection we have with that symbol has a lot to do with his vision of making the world a better place through running. That powerful idea defined your brand and your logo communicates it, allowing your business to thrive. Over time and with a lot of consistent brand marketing, your logo should do the same for your business.

Invest in your logo design. It is the most important thing to increase your credibility and attract consumers. It is possible that you will live with him for a long, long time. At Brandesign we have more than 10 years designing logos and brands in addition to having a vision about the company’s BrandingIn addition to designing appropriate logos for each area, we know what should be under that iceberg that is the corporate identity and brand image of your company or product.

estudio de diseño grafico en madrid especializado en branding y logotipos

Why
choose us?

diseño de etiquetas para envases y productos
We have many years designing corporate identities for companies, whether they are just starting out and need an identity and a strategy to make themselves known professionally or to help large organizations structure their existing brands.
We get involved in generating a real, functional and profitable strategy.

LATEST BRANDING PROJECTS

customized logo GRAPHIC DESIGN

Brand Equity Building
We explore creative concepts beyond a logo. The objective is to build a brand personality (values, culture, theme, etc.) that is unique, true to the product and recognizable to its target.
Branding Plan
It seeks to create the messages, copy, graphics and composition elements necessary to position a company or brand with its principles, values and corporate beliefs to its target audience.
Logo Design
It is the first brick of branding. We design logos, logos, isologos, isotypes from a technical and strategic point of view, always thinking about the universe of its different applications, positioning and growth.
Logo Redesign
Do you already have a logo, but want to give it a makeover to change or modernize it? Whether you have grown or you have changed the guidelines in your business or market, we can refresh your corporate identity while maintaining the current name of your brand. We propose design alternatives so that between client and agency we can find the best logo redesign that fits your new phase.
Brand Book or Brand Manual
Do you already have a logo, but you need to expand and better define the essential aspects of your logo? Brandesign designs corporate identity manuals expanding the resources your brand needs to position beyond your logo. We create the guidelines and directives for your entire team to faithfully maintain and safeguard your branding.
Vectorization of Logos
Do you already have an idea for your logo? But you can't find a graphic designer to illustrate and vectorize your sketch? At Brandesign we have a team of creatives that will enhance your idea and turn it into a solid and attractive brand strategy.
DO YOU HAVE A CHALLENGE? WE WANT TO HEAR IT!

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