PACKAGING DESIGN
PACKAGING and PRODUCT GRAPHIC DESIGN
Packaging has become one of the fundamental processes that products have to go through nowadays. It allows them to look true to your product and attractive so that your customers receive them with enthusiasm.
At Brandesign we design packaging, labels, sacks, buckets, and a multitude of formats with a product value definition strategy that builds loyalty and can help you sell more.
WHAT ARE YOU SELLING?
WHERE DO YOU SELL IT?
HOW DO YOU SELL IT?
THE PRODUCT AND THE SHOPPING EXPERIENCE
Why do you have to have a good packaging design for your product?
- Experience is sought after. And good product packaging can be key to customer satisfaction.
- The smart packaging trend. That is to say, that the packaging of a product not only serves to protect it, but can also add something to itt offers a professional look. The result is much more elegant. What you are looking for is that the packaging has coherence and direct relation with the product you are selling.
So, in the end, you get a more careful feeling.
CUSTOM PACKAGING DESIGN FOR YOUR PRODUCT
Yes, we know that in the case of products imported from China, manufacturers often “give away” the design work to the customer. But to do it with them is to fall into the error of having a generic design, without any strategy and bypassing the culture of your final buyer. In the end, cheap is expensive.
When launching a product, you have to do it right, give weight to the first impact. That’s why you should choose a branding agency whose mission is to design a packaging that not only attracts attention, but that is previously studied the consumption habits of your customer. It must stand out in the vision and valuation of consumers that allows the product you are selling to stand out before the others and, therefore, to be bought before. It is a loyalty method that offers enough personality to your product so that it is not simply eye-catching because of its functions or quality.
If you make an impact with a good design, then you will get much closer to making a sale. However, don’t make the packaging depend directly on surprise or novelty, as this will only have a one-time effect. You also need to make the design useful and effective.
What does our packaging design service offer??
We can help you to achieve a quality packaging that can have a long projection in the market. We work from several angles. On the one hand, we make a graphic design work to find the most interesting model for each product, so that both fit and complement each other properly.
On the other hand, we do research work, looking for subsidies or grants for the use of certain elements or products. We also give a sense or a strategy to the final result, so that it coincides with the general sales strategy and with the spirit or values of the brand.
On the other hand, we have performed this service for more than 100 brands and products, so we have a wide experience in the sector and we can offer you the best results.
We build from scratch the product design project, starting with the briefing of objectives to position the product in a certain tier or segment, then we study the materials, printing systems (flexography, offset, injection, vinyl, lithography, rotogravure) to understand the product placement, the customer journey or shopping experience of the product on the shelf and retail. Thus creating a coherent product that can present excellent results. The idea in the end is to create a unit, an element with an overall result that fits perfectly within the spirit of your brand.
Our label and packaging design service gives you a competitive advantage and allows you to position yourself as a brand with personality in the market. Do you want to win at the point of sale with an attractive packaging design that will help you with your product sales? Count on our team. Let’s talk?
Our experience as a creative agency covers from the creative process of designing the ideas, understanding the briefing and technical specifications before producing the first sketch. We like to know how it will be printed, distributed, stored and exhibited to take into account the final result and save surprises along the way. We align ourselves with printers and stencil and die cut producers so that the design remains faithful from start to finish. We have experience with mass consumer brands in large distribution channels (food, cosmetics, pharmaceuticals, etc…) and with small products in online stores.
Why
choose us?
We will take care of creating different design alternatives, evolve them with the necessary adjustments until we create the final artwork and give technical briefing to the printer.
PROFESSIONAL GRAPHIC DESIGN SERVICES FOR PACKAGING OR PRODUCT PACKAGING
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