estudio de diseño gráfico e identidad corporativa en Madrid

OUR BRANDING PROJECTS PORTFOLIO 

Branding strategy is crucial for the success of any company, but especially for a branding and design agency like Brandesign. In a highly competitive world, creating a strong and distinctive brand is essential to stand out and generate customer loyalty.

For us, a brand must communicate who they are, what they offer, tell their value promise and why customers should choose them over the competition. Effective branding conveys the company’s personality, its core values and the quality of its work. This sets expectations in the minds of prospective clients even before they use Brandesign’s services.

When developing your branding strategy, we carefully consider how you want to be perceived. Elements such as the name, logo, tagline, tone of voice and overall aesthetic should align with the core identity you want to project. This consistency across all brand touch points creates a cumulative effect, reinforcing the impression you leave with customers.

RECENT CORPORATE IDENTITY, DESIGN AND BRANDING PROJECTS
These are some of our works designed and developed in our Branding Agency Brandesign, each of them carries a story of success and commitment to each client to get the best result as a team work.
Clear Filters
The Rebranding of the FERMAD social platform
From Storm to Clarity: The Atmosphere Brand Design
Creation of interactive games to encourage and gamify Instagram
Designing the new line of Fresh pet food products
Designing the dog food sub-brand in the economic tier
Definition of the branding strategy for a renewable energy company
Design of a Strategic Corporate Identity Manual on sustainability
Designing a new corporate identity for healthy restaurants
OUR PROCESSES
Iconos del proceso y metodologia de trabajo en la estrategia de branding
1. THE PROCESS OF GETTING TO KNOW

It all starts with listening. Even what is not said, we are true specialists in letting our clients tell us their story, their values, their goals and their dreams.
Often the best ideas come from those details that we don’t give importance to, and yet they can become the cornerstone of a whole.
Inquiring is our mission at the first point of contact and observation and gathering the elements that make up the unique identity of our clients, what sets them apart from everyone else and what they strive for.

2. THE PROCESS OF CREATING

We are creative. We are creative by vocation and spirit, we are also creative by professionalism and experience, but, above all, we are creative by illusion. Each project is a new challenge in which we perfectly feel the adventure of creating and creating something extremely useful for someone who needs it and whose life and career we can change.
As a branding agency we are a multidisciplinary team in which ideas emerge and take shape feeding on the creativity of each one of us, not to add to each other, but to multiply.
That is why our creative process is so agile and effective, because there is nothing that can stop or block a group and our result is something that does not come out of a single mind and is perfected in everyone’s mind.

3. THE EMOTIONAL PROCESS

Reaching the public requires touching their emotions. Emotional intelligence is responsible for ninety percent of the decisions that human beings make every day.
If what we create is not able to move us, it is not good.
This is where the process of knowing and the process of creating come together intimately, because in order to be able to move, your story has to have moved us.
It’s all about empathy. First we must be able to empathize with our clients in order to have the opportunity to connect with what your audience requires to empathize.

4. THE STRATEGIC SOLUTION

Branding is not only about creating a sensitive identity through images, sounds or any other form of identification. Beyond images, logos and all the elements of corporate identity, there is the idea of brand as an abstract concept that flows between them all and envelops them all.
In order to reach this nebula and to be able to take it to be concretized and translated into perceptible results, it is necessary to develop a perfectly effective strategic line.

5. THE EXECUTION PROCESS

Our service agency goes one step further to close the circle with the client who places his trust in the project and is able to plan and carry out the actions proposed by the strategic line to turn it into a fluid and lively line of communication and marketing.
In short, it is here where, in an active way, the results of everything previously developed take shape and where everything is perfected and takes on a full meaning: from the experience of this activity we draw the necessary nourishment to keep the brand alive and constantly renewed. Without the need to change, consolidating itself.

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