The BRANDING strategy is implemented in several areas within a company or brand. No matter if its a product or service based company. Your clients or consumer will estimate and value your product from a visual perspective. All this vissual experience is delightfully manageb by the Branding Strategy. Starting from the brand creation itself ( Naming, Logo design, Visual Theme, Creative Concept, Character and other perceptional senses) to every aspect of your product (Aesthetics, Packaging, Advertisement, Promotion, Social Media communication) every touch point with your customer has an image.
We provide creative value to every aspect in your brand, product or communication, providing it with design and global vision to any visual asset of the brand strategy development and communication. Focusing on delight your consumer and to keep your brand in the top of mind, just when they are making their decitions, with BRANDESIGN innovation and creativity your product and service will be reminded with value .
Our Creative Services
Brand and Corporate Identity Design
Creatives and Marketing Campaigns
Information Technology Projects
Branding is not a logo design, that’s just the tip of the iceberg.
In Brandesign we build brand profiles design, communication strategies and identification beyond the visible, we Studied every aspect That links the brand With its Consumers to Respond with a wide range of experiences Where the brand has a positive impact With the product and your consumer.
A good marketing strategy starts from the definition of a campaign, media selection, through execution and implementation of each one of Its parts.
All in perfect harmony, it is potentiating the advantages That each medium offers and not reapplying ways to adapt. In Brandesign, we produce online and offline to Achieve creative goals.
The company information in the web field also requires the design to be a tool to graphically dress up the study of its structure and usability.
In Brandesign, we help you to communicate, to work closely with developers code to code above, so the information efficiently reach the users.
Where do you want to make a difference?
The range of options that can create BRANDING are many and varied, are all the sensory experiences that you want to mark a positive memory or on an asset value of your product.
We talk about brand strategy, when we study each shopping experience (or use) and translate the aspects we want to Highlight in a perceptual code are values of equity (equity) we want to leave planted in the subconscious of the consumer to recognize this experience as a asset of value on the product or service.
We want to position these values on this product either by its color, form, smell or sound. In Brandesign we draw these strategies based on the American model Brand Equity Choice Wheel. There are no recipes no formulas, each brand is studied differently.
We study from the name that should lead to the language that it must be expressed.
- NAMING + SUBNOMENS
- COLOR CODE
- FONT FAMILY
- DESIGN THEME
- BRAND EQUITY BUILDING
- BRAND BOOK
- LOGO DESIGN
We Produce creativities _ online and offline campaigns. Close enough to know the means to know that it works on each support. From animation flash banners display campaigns (modalities CPC, CPM, CPL), expandable banners with video RichMedia up Landing Pages performance marketing, email marketing and personalization of social media channels. From creative design line to the technical implementation of media and channels.
Print and impressed on paper or pixel.
- Creative conceptualization.
- Art Direction.
- Direct marketing pieces: flyers, brochures, catalogs,
- Graphic design posters for print: Ads (magazines and newspapers),
- Street Furniture.
- Online creativities (display): Richmedia, Flash Ads, Newsletter, HTML5.
- Email marketing: from designing your email or newsletter to link it to the landing page and sending the report click performance.
Brandesing moves like a fish in water in social networks and so cannot only take care of “catch fish for you,” but “teach to fish”
We can make your brand gain visibility in the media where consumers are through planning a set of creativities thought for every type of consumer / user / product or brand asset. Being present in the media it will keep you on the “top of mind” and gain loyalty with your target.
- Monitor your brand.
- Optimization Profiles.
- Community Management.
- Communication with Online Influencers.
- Monthly ReportingWhat channels?Google +
Since the configuration and deployment of your channels (theming, design) to the creation of content and specific campaigns and their respective reporting of their results.
Optimize your campaign budgets, creative results, Google Adwords.
- Initial Setup
- Creative conceptualization
- Campaign design
- Campaigns and audience segmentation
- Google AdWords campaigns
- Your results oriented CPM / CPC / CPL / RTB
- Monthly Reporting
- Networking SEO + Web
- How to Monitor your brand
- Managing your reputation
We can strengthen the stopping and the closing power at the point of sale! We design communication pieces designed to make a recall of the campaign that has the product in force at the same time and place where purchases are made: Super.
- IN STORE MATERIAL
- Price Tags
- Shelf stoppers
- Product Displays
- Mamut (end of isle)
- Ribbons (Bands)
- Vissual floors & stickers
The product is also communes with the principles and strategies of visual communication of the brand, the brand equity that is generated when the consumer comes into direct contact with the product, is— important enough to take and build a direct relationship with the brand opportunity (FMOT).
Since the design of a tag (label) to the same product esthetic. It meant either to communicate their characteristics, as well as to differentiate between its own products range (tiers).
- Household Packaging (front, back & side panels).
- Labeling (packaging, labels).
- Product Aesthetics.
- CD Jewel Cases & Covers
- Packet, Sachets
- Promo Packs tapes, Cans, Shipment boxes.
- Boxes, cans, labels, etc.
We have professional 3D modeling for the production of dummies (mockups) and virtual shelves.
INFORMATION TECHNOLOGY DEVELOPMENT
The more it has expanded and diversified The internet the more we have learned and grown with it. We design and develop applications and websites aimed at reducing the number of clicks to reach critical information or to monetize the objective. From illustrate pieces for stories on digital support to the development of online stores and websites with criteria of organic positioning and platform flexibility (responsive design).
- Web Design and web development.
- Design and development of WordPress sites.
- Online Stores (eCommerce) with Prestashop.
- Design GUI Graphic User Interface.
- Creating pages and microsites.
- Illustrations and infographics.
- iBooks authoring.
- SEO positioning.
- Mockups for mobile applications.
- Illustrations and graphics optimization for Apps. UI UX
DESIGN & DEVELOPMENT